Tag: advertising

What does a mature streaming service look like? Netflix is about to show us

Netflix Inc. proved to the world that streaming video could be a big business. Now it will show the world what that business looks like when it hits maturity. Netflix’s growth stage hit warp speed during the COVID-19 pandemic, then fell off in the first quarter after nearly a year of staggering growth. When the […]

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Drug-company-paid user fees under the microscope with beleaguered FDA in funding talks

Amid a firestorm over its approval of a new Alzheimer’s treatment, the Food and Drug Administration is holding closed-door meetings with companies it regulates — talks that critics say allow drug and device makers to exert outsize influence over the agency’s operations, threatening to erode public trust in the agency at a critical moment. The […]

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Full FDA approval of Pfizer’s and Moderna’s COVID-19 shots would reinvigorate the U.S. vaccination push — but it could still be months away

The “full” approval of Pfizer’s and Moderna’s COVID-19 vaccines will almost certainly boost sagging vaccination rates in the U.S., though the Food and Drug Administration’s decision might not come until the end of the year. The Pfizer Inc. PFE, +0.43% and Moderna Inc. MRNA, -0.34% vaccines, along with Johnson & Johnson’s JNJ, +1.82% COVID-19 shot, […]

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The right way for brands to approach Pride month (and all year round)

Procter & Gamble celebrates Pride with branded trikes and employees in the World Pride Parade on June 30, 2019 in New York City. Bryan Bedder | Getty Images More than ever, brands are signaling support for the LGBTQ+ community during Pride month. But experts say that true support has to come from more than a […]

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5 things L Brands is doing to try to accelerate Victoria’s Secret’s turnaround

Ming Xi, Grace Elizabeth, Cindy Bruna, Gigi Hadid, Kendall Jenner, and Alexina Graham walk the runway during the 2018 Victoria’s Secret Fashion Show at Pier 94 on November 8, 2018 in New York City. Dimitrios Kambouris | Getty Images Entertainment | Getty Images Ahead of Victoria’s Secret splitting away from Bath and Body Works later […]

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